"IPhone 13 Pro" "iPhone 13 Pro Max"
Apple has announced the iPhone 13 Pro and the iPhone 13 Pro Max.The iPhone 13 Pro and the iPhone 13 Pro Max are available in graphite, gold, silver, and a completely new Sierra Blue beautiful.Reservation orders will start on Friday, September 17, and sales will start on Friday, September 24.
"The iPhone 13 Pro and the iPhone 13 Pro Max are the most professional iPhone lineup so far, with a camera system that has made a big progress, the best battery driving time in the history of the iPhone, and a faster performance than any smartphone.Establish new standards and bring a wonderful experience that was impossible.
The new professional camera system offers more professional shooting functions, including evolved telephoto zooms, macro photography, photograph style, cinematic mode, PRORES and Dolby Vision videos.
The SUPER RETINA XDR display with Promotion is the best display in Apple history, responds wisely to the content on the screen, provides wonderful graphics performance, so it is ideal for all ornamental experiences. "Senior Vice President Greg Joswiac stated.
The most advanced camera in iPhone history
All three back cameras are equipped with new sensors and lenses, optimized so that iOS 15 and seamless, and improves noise and tone mapping by A15 Bionic's new image signal processor (ISP).The 13 Pro lineup is equipped with the best camera system in iPhone history.
The completely new wide -angle camera has a larger sensor that uses the maximum 1.9 μm pixels in the previous iPhone, which reduces noise, and achieves the fast shutter speed necessary under various light conditions.You can take more detailed photos.
By combining with a more bright ƒ/1.5 aperture value, the wide -angle camera of the iPhone 13 Pro and the iPhone 13 Pro Max is up to 2.2 times the performance in places where the brightness is insufficient, iPhone 12 Pro, iPhone 12 Pro Max.Approximately 1.5 times higher than that.
The iPhone's unique sensor shift optical image stabilization (OIS) is installed in both models, stabilizing the sensor instead of the lens, so the photo is smooth even if the user moves, the video is not blurred. Become.
The new ultra -wide -angle camera has a 92 % improved performance in places where the brightness is not enough due to a more brighter/1.8 aperture value and a new autofocus system, so you can take brighter and clearer photos.
With a new lens design, the first autofocus function in the ultra -wide -angle camera of the iPhone, and the advanced software, macro photography that was not possible on the iPhone is also possible.
Users are expanding the shortest focal length 2 cm, the subject looks bigger than it actually, and can take a clear and surprisingly beautiful photo.Macros can also be used in videos such as slow motion and time lapse.
The iPhone 13 Pro and the iPhone 13 Pro Max also have a new 77 mm telephoto camera, so users can get closer to the subject while shooting the video and shoot more typical composition portraits.The optical zoom of the telephoto camera is three times, and the camera system optical zoom range is six times.
Furthermore, the evolution of A15 Bionic's Neural Engine, new image signal processor, and computational photography evolve the iPhone 13 Pro and iPhone 13 Pro Max completely new camera function.
In a photograph style, users can apply the preference of their photos to all images while utilizing the advantages of Apple's multi -frame image processing.
Presets and your favorite settings function for all scenes and subjects, and unlike simple filters, they are applied wisely in different parts of the photo while applying the appropriate adjustments in the photo, so it is important for photos such as skin tones.The elements are maintained.
With the iPhone 13 Pro and the iPhone 13 Pro Max, the night mode is first installed on all cameras including a telephoto camera, and it supports smart HDR 4, so the color, contrast, and light of the group photo under difficult conditions are the color, contrast, and light.Improve and take photos approaching the real thing.
The iPhone 13 Pro and the iPhone 13 Pro Max also provide popular features such as Deep Fusion, Apple ProRaw, and portrait mode with portrait lighting.
Smartphone video is a big leap
Based on a wide range of studies on movie shooting techniques and effective usage of focus feed, in the iPhone cinematic mode, the person, pets, and other subjects are automatically changed, with the beautiful depth effects that automatically change focus.I can shoot.
Even if you are not a professional movie creator, anyone can shoot a moment like a movie scene.The focus can be changed both during shooting and after shooting so that creative control can be performed, and the user can change the strength of the bokeh with photo applications and iOS IMOVIE, this function is for MacOS.It will be introduced in IMOVIE and FINAL CUT PRO soon.
As a result, this lineup is the only device that can edit the depth effect of the video after shooting.By utilizing A15 Bionic and advanced machine learning algorithm, it is recorded in Dolby Vision HDR in cinematic mode.
The iPhone 13 Pro and the iPhone 13 Pro Max also have advanced video codec Prores2, which is widely used as a final delivery format for commercials, feature films, and broadcasting, with high color faith and less compression.。
This powerful and new professional workflow is realized by the new camera hardware, the advanced video encoder and decoder of the A15 Bionic, and the flash streak pipeline.The iPhone is the only smartphone in the world, providing a complete workflow from Dolby Vision and Prores, from editing and sharing.
A15 Bionic with 5 core GPU provides the best class performance
The A15 Bionic, which is installed in the iPhone 13 Pro lineup, provides more advanced, great power and efficiency than ever, and realizes amazing new displays, cameras, and video functions that were not possible on the iPhone.。
The fastest A15 Bionic in smartphone history, which uses 5 nanometer technology, is equipped with a new 5 -core GPU in the PRO lineup.It achieves the fastest and faster graphics performance than other companies, perfect for video applications, high -performance games, and various new camera functions.
The new 6 -core CPU, which consists of two new high -performance cores and four new high -efficiency core, is up to 50 % faster than other companies, and is smooth and efficient.
The new 16 -core Neural Engine can calculate 15.8 trillion times per second, and the calculation of machine learning using the "text recognition display" function of iOS 15 camera applications.Is even faster.The significant evolution of the next -generation ISP has improved noise and tone mapping.
SUPER Retina XDR that uses Promotion
The iPhone 13 Pro and the iPhone 13 Pro Max are equipped with SUPER Retina XDR, which uses Promotion, the most advanced display of the previous iPhone, and needs users to support 10Hz to 120 Hz adaptive refresh rate.In that case, draw the screen at high speed, and when it is unnecessary, reduce the battery consumption.
The smart and new display mounted on both sizes 4, 6.1 inches and 6.7 inches, uses a more efficient OLED panel, a new A15 Bionic display engine, a faster GPU performance, and an always on -on touch -processor.Because it is designed to work with 15, it is faster and more reacted when you enjoy gestures, animations, and games.
This is the brightest display in the history of the iPhone, which has a maximum of 1,000 Nito and a maximum of 25 % outdoor brightness than before, and even when users are watching the HDR video even when they are casually browsing the web.You can experience amazing resolution, color, and contrast.
Completely renewed, durable design, battery drive time significantly improved
A completely new PRO lineup adopts high -quality flat edge design, and has excellent material such as stainless steel frames of stainless steel, which is used for medical care, a sophisticated finish with wear and corrosion resistance., On the back is a matte glass with a texture.
Both models have four impressive colors, including a completely new Sierra Blue, and Sier Blue creates a beautiful and durable finish by applying multiple layers of nanometer -level metallic ceramics to the entire surface. ing.
The iPhone 13 Pro and the iPhone 13 Pro Max are protected by the front cover of the Ceramic Shield, which is only used for the iPhone, and is protected by the front cover of the Ceramic Shield, which is more strong than any other smartphone glass.
In both models, while continuing to install innovative technology such as Face ID, which is the safest face authentication of smartphones, the area for installing the TrueDepth camera system has been reduced by 20 %, and the display area of the display is further displayed.It is wide.
The camera system on the back uses a new design with sapphire crystal lenses with beautiful stainless steel edges.The PRO lineup is designed to be protected by spilling general liquids with the water resistance of the industry's highest class IP68 grade.
Inside, the optimization of power use, which is achieved through the closer coordinates of A15 bionic, improved power efficiency, large battery, hardware and software, realize batteries that both Pro models can be used all day long.The iPhone 13 Pro Max offers the longest battery drive time in the history of iPhone.The iPhone 13 Pro can be used for up to an hour and a half a day for up to an hour and a half compared to the iPhone 12 Pro, and the iPhone 13 Pro Max can be used for up to two and a half hours a day compared to the iPhone 12 Pro Max.
5G experience in more places
While the world is rapidly shifting to 5G, the iPhone provides an advanced 5G experience that transforms, share, share, and enjoy content.
With the unique hardware design of the iPhone 13 Pro lineup, it will support more 5G frequency bands, and will be able to use 5G in a wider area and better performance.
By the end of 2021, the iPhone's 5G compatibility will double around the world, and more than 200 telecommunications operators in 60 countries and regions will respond.Users have experienced high -quality video streaming on their favorite platforms, play more heated matches in games where multiple players participate, download and upload at higher speeds than before.Is possible.
In iOS 15, Shareplay8 via 5G allows you to have a powerful shared experience, such as watching HDR -quality movies and TV programs together with friends during FaceTime calls.Also, in smart data mode, when the 5G communication speed is not required, the battery is wisely saved by switching the iPhone to LTE.
Equipped with iOS 15
iOS 15 uses new methods to keep the connection and device intelligence to help, explore users, and provide more powerful functions to enhance the iPhone experience.
In FaceTime calls, spatial audio and new "portrait mode" enables even more natural conversations.The new "concentrated mode" function is useful to reduce the factors that are distracted by the user, and the notification has been redesigned.
In the "text recognition display", the text in the photo can be recognized using the intelligence on the device, and the user can operate accordingly.The Apple Map offers a wonderful and new method of traveling and exploring the world by experiencing a new three -dimensional cityscape and a scattered reality of the path of walking.
The weather application was redesigned, a full -screen map was adopted, and the visual display of weather information increased.The wallet is added to the house key, introduces new privacy controls in various parts of the entire system, such as Siri and email, and further protects user information.
As for sales, the iPhone 13 Pro and the iPhone 13 Pro Max have a graphite, gold, silver, and Sierra Blue finish, with 128GB, 256GB, 512GB, and a new 1TB storage option.
More than 30 countries and regions such as Japan, Australia, Canada, China, Germany, India, the United Kingdom, and the United States, reservations for iPhone 13 Pro and iPhone 13 Pro Max from 9:00 pm (Japan time) on September 17 (Fri)Orders will start and sell on September 24 (Fri).
Both models will start selling in Turkey on October 1 (Fri), Malaysia, Mexico, Korea and Thailand, and about 10 countries on October 8 (Friday).
Apple.com/jp/store, Apple Store application, Apple Store directly managed store, iPhone 13 Pro is 5,117 yen per month (tax included) for 24 months, 122,800 yen (tax included), iPhone if there is no trade -in.13 Pro MAX costs 5,617 yen (tax included) per month for 24 months, and 134,800 yen (tax included) if there is no trade -in.
Related information: https: //www.apple.com/jp/
